Shiseido Foundation - The Best Foundation


Shiseido Makeup Synchro Skin Range
Self-Refreshing Custom Finish Powder Foundation
Created with Synchro Skin Responsive Sensory Technology, this makeup is one of a kind. It's a lightweight powder that can be applied dry or wet. It is so light and sheer that you won't know you are wearing makeup. The coverage can be built up to a complete makeup look and still feels soft and natural to the touch (and look!)
- Lasts up to 24 hours – looks fresh all day long.
- Lightweight & Sheer – 97% questioned love the texture and feel of this product.
- Blendable – glides easily over skin and blends for a natural look
- Buildable coverage
- Breathable – absorbs excess oil for up to 8 hours
- Easy to top up during the day – great for day to night
- It covers enlarged pores and blemishes evenly for a fresh complexion that does not become cakey throughout the day.
- Stay True Colours – colour doesn't change
- Instant smooth look skin.
- Use Wet (with a damp sponge) or Dry (with a large brush or dry sponge).
- Smudge-Proof, touch-proof, sweat-proof.
- Hydrating
- Minimizes fine lines and pores, giving an even texture & tone to your complexion
- Non-comedogenic (won't block pores)
Its ActiveForceTM technology keeps the Foundation in place all day long – it synchs your skin with heat, humidity and sunlight for a fresh yet complete coverage. It also includes antioxidants to protect your skin from free radicals. A protective polymer blocks pollutants from harming your skin

Lasting Liquid Foundation
The smartest Foundation on the planet
- Long-Lasting – 24+ hour coverage smart Medium Coverage
- An even clear complexion which feels like bare skin
- Light and uniquely silky & airy
- Uses innovative technology – smudge-proof, sweat-proof, touch-proof
- Lightweight complexion-enhancing
- Buildable coverage
- No Fade – Anti Fade technology
- Anti Shine matte finish which absorbs excess oil
- Flawless yet undetectable – better than naked skin
- Great for a natural look
Shiseido uses its Airy Cushion Formula, an innovative powder structure network developed by its chemists to create a light yet flawless finish. It is undetectable and light.

Self-Refreshing Foundation
- For a "Just made-up" look for up to 24 Hours - refreshes nonstop
- Looks fresh all day long with ActiveForceTM technology
- Oil-Free
- Projects skin from Sun with a high factor SPF 30
- Natural and flawless complexion with this weightless formula
- Hydration all day long – humidity-proof makeup – ideal for high action women
- An amazingly even skin tone & texture using a patented smart correction powder complex. – 97% feel this is the most natural Foundation they have tried
- Smudge-proof & Touch proof – transfer resistant
- Waterproof
- Breathable
- Blendable – Glides onto the skin and looks ultra-natural –
- Buildable for extra coverage
- Synchronises with your skin to adapt to your exact skin tone with Responsive Sensory Technology
- Creaseproof – with Active Force Technology, it protects your look from facial movement & oils.
- It contains antioxidants to protect from damaging free radicals
- Anti-adhesion protective polymers defend your skin from pollution.
- Ideal for nonstop women who need long-lasting natural coverage
- Great summer foundation

Radiant Lifting Foundation
- This Foundation smoothes fine lines and wrinkles by incorporating radiant microcrystal (which reflect light) and an ultra-light texture that glides over uneven skin texture lighting to give a sheer finish. Your skin looks instantly even and flawless.
- It illuminates skin tone to give a clear, balanced complexion using advanced optical filters which adapt to whatever light source you are in. This Light-Adjusting Technology softens and balances light and provides an instant with a glass-like look to your complexion. This Foundation works in all lighting situations.
- Balances uneven skin tone using a formal of transparent pearls, which blend to balance varying tones and blemishes
- It plumps and hydrates your skin by using a unique blend of humectants. These lock moisture into your skin and gives an instantly glowing, luminous look. This hydrating effect lasts for 24+ hours, and skin looks firmer and more toned.
- Light & Weightless formula
- Medium to Full Coverage
- Sweat-proof, waterproof, touch-proof and smudge-proof.
- Buildable cover
- An SPF30 protects your skin from ageing and sun damage.
- It contains a unique blend of antioxidants that defend your epidermis from free radical damage.
SHISEIDO Light-Adjusting Technology instantly adapts and responds to every light source to smooth and diffuse fine lines and create a luminous, lifting effect on the skin. Its Microcrystalscreate gives your complexion a mirror-like radiance. Softens and balances harsh light with Diffusing Matrix & Transparent Luminous Pearls micro-powders that adhere smoothly to your skin.