LOreal Elvive

LOreal Elvive – Drugstore Haircare Tailor Made
We all struggle with our hair from time to time, whether it's dry damaged hair, greasy scalp, humidity-induced frizz or a colour damage issue. LOreal has the perfect solution. Using the latest technology, each shampoo, conditioner and hair treatment range target specific hair concerns—finally, great hair every day at great prices.

Colour Protect
This is LOreal's No.1 selling range. This rich, luxurious formula helps protect your shade for weeks on end. Ideal for ladies who tint their hair – this enriched range containing SPF filters & Linseed oil encapsulates pigment and protects the radiance of your colour.
From rich reds to cool brunettes make your colour last longer and look richer each time. Cleanses and conditions hair thoroughly without stripping it of pigment—Shiny, healthy-looking hair every day.
Dream Lengths
This great haircare range protects and reinforces your tresses when split ends and hair breakage is a concern. The longer your hair grows, the more split ends and dry, damaged hair occurs—most people who want to grow their hair struggle with this issue. Regular haircuts are needed but put an end to your dreams of sleek, long hair.
LOreal's Dream Lengths range put an end to this struggle. Enriched with a potent formula of vitamins, nutrients, keratin and castor oil, it minimises hair damage and breakage. Grow your hair as long as your want. Go on, have the length you always dreamed of.

Extraordinary Clay
Containing a blend of three refined oils, Clay rebalancing is lightweight and sheer. It has revolutionised hair care. It balances your hair to allow for a clear scalp without stripping your hair of its natural oils.
It's ideal for people who colour their hair but suffer from an oily scalp. The clay absorbs and neutralises your scalp oils while leaving your tresses radiant. You can feel the shampoo working – a refreshed scalp with light hair. Move from daily washing to once or twice a week shampooing. Have great looking, shiny hair every day – hassle-free.
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Extraordinary Oil
This range can be summarised with the word "transformation". Take your hair from dry and damaged to soft and nourished. After just one use, you will notice how nourished and luxurious your hair feels.
Ideal for dry or normal to dry hair. The Extraordinary Oil range combines a mix of 6 natural flower oils to indulge and treat your hair. Light and weightless. Soft to the touch. Fab condition that lasts for up to 48 hours. Tames frizz and fights flyaway hairs.

Fibrology Thickening
Thinning hair affects 10% of women. With men, the condition is even more common. LOreal has designed Fibrology to give thicker-looking hair instantly. Containing Filloxane, which binds to the hair shaft, your hair looks thicker, full of body and glossy.
A hair treatment that adds shine and volume. See the effects instantly and enjoy beautiful, voluminous, healthy hair wash after wash. Combine with LOreal's Fibrology conditioner for maximum impact. Deep cleansing and Intense conditioning.
Full Resist
This breakthrough technology deals head-on with damaged, brittle hair. It contains an intense formula of Biotin, Arginine and Vitamin B5. These ingredients not only strengthen the hair shaft they also protect your tresses from further damage. Build and Resist all in one product.
Your hair will instantly feel twice as strong – soft and healthy with reduced frizz and breakage.
Full Restore 5
Limp and lifeless hair can be impossible to style. Full Restore contains:
- Ceramides that restores and strengthens hair, and
- Calendula to nourish and reinforce its structure.
It smooths and restores hair fibres, filling in the cracks to leave hair nurtured & glossy. Thoroughly cleanses without stripping your hair of its natural oils and rebuilds for strength. Watch your hair bounce back to life instantly. Results proven on damaged and dehydrated hair. With regular use of shampoo and conditioner, your tresses look and feels stronger.

LOreal Elvive Purple
This is the No.1 selling purple shampoo in the Uk & Ireland – and once you have used it, you will understand why.
Highlighted, grey or dyed hair can become yellow after even a few washes. The highly pigmented shampoo is a deep purple that intensely removes brassiness and tones. It neutralises yellow and orange tones to give a cool, freshly coloured look.
Nourishing and tonifying, this is one of LOreal's magic products. See the effects after just one use. Use it with a conditioner for maximum impact and shine. Great on Blonde, highlighted or grey hair. Its sales have skyrocketed since COVID's "Liberation of grey hair" – we don't mind owning our greys, but we still want them to look fab.