Covers 100% of greys with permanent colour, while leaving hair feeling softer and less stripped.

Colouring your hair at home should not mean choosing between a colour you love and a box dye that punishes your scalp.

Naturtint was built to give you both.

This shade gives a cool, ashy blonde that keeps warmth and brassiness at bay, using a permanent, ammonia-free formula that is enriched with plant and seed oils and made to pharmaceutical standards.

How Naturtint Permanent Colour Works

Like any true permanent dye, this one has to get inside the hair to cover grey for good, which means opening the hair's outer layer, the cuticle.

• Ordinary dyes use ammonia to blast it open, and that is what causes the smell, the scalp sting and the dryness.
• Naturtint uses a gentler alkaliser instead, with only the minimum peroxide needed to develop the colour, so the hair is opened kindly rather than forced.

The colour is deposited deep inside the hair where it stays permanently, while plant and seed oils help protect the hair through the process.

How Much Grey Will Naturtint Cover

Being a true permanent hair dye, it gives up to 100% grey coverage, including stubborn grey, from the first application. If you are going over previously coloured hair, choose a shade the same depth or darker, as no permanent colour can lift an existing darker colour lighter.

Natural Ingredients 

Naturtint is packed with active botanical ingredients that nourish and protect the hair while it is being coloured.

• A blend of plant and seed oils to help protect and condition the hair as the colour develops
• Naturally derived active ingredients chosen to keep hair soft and shining rather than dry and porous

Naturtint Permanent Gel Formula

• No ammonia, so there is no harsh smell and much less scalp irritation
• Only the minimum peroxide needed, so less of the drying and weakening that harsher dyes cause
• Free from parabens, and made without silicones, artificial fragrance and other ingredients many prefer to avoid
• Developed under dermatological control and suitable for sensitive scalps

The Naturtint Brand

Naturtint began in 1994 with one determined scientist. Maria del Pino Navarro, a dermo-pharmaceutical scientist and General Director of Laboratorios Phergal in Madrid, set out to develop an ammonia-free formula that would let people feel confident colouring their own hair.

That pharmacist's mindset still defines the brand. Naturtint is made in Spain to pharmaceutical Good Manufacturing Practice standards, developed under dermatological control, and it is vegan and never tested on animals. 

Who This Shade Is For

• Anyone wanting full, natural grey coverage without ammonia
• People who colour regularly and want a formula that is kinder to the scalp over time
• Anyone who likes the reassurance of a box dye made to pharmaceutical standards